The CIAS Giving website was designed to encourage CIAS alumni to donate. It allows donors to donate to their specific major or any clubs they joined. It allows them to give back to the things that mean the most.
View the process deck here
Not enough alumni were donating to the current RIT donation site. Mainly because they never got the option to choose were their money would go. Alumni would rather donate to specific clubs, majors and other things that meant a lot to them when they did attend RIT.
To create a donation site for CIAS that is inspiring and gives donors more options to choose spefically where their money would go.